Rebecca Egbert, CEO/Founder, Midwife

Rebecca was a practicing midwife for nearly 10 years. Often told she has the energy of 7 people, hard work is part of her cellular body. Three years ago, she committed deeply to her entrepreneurial and innovative spirit taking a giant leap away from clinical care. With a hit of intuition and playful communication, Rebecca and her team create fun, accessible and actionable self-care tools that are designed to be used, most importantly, and shared to grow healthy women, strong families, and connected communities. 

Maddy Nye, Design + Creative Direction, OG

Maddy is the magic maker behind the design of LMH. With a background in design, illustration, and sustainability. On the side, she makes a stationery collection called Yours Madly, and creates lettering and graphics for fun companies like and designlovefest.


That's what she said

"Little Mother's Helper™ is a way to bring evidence-based health information to our patients in a fun, unique and different way." - Andrea Winter, Park Nicollet Health Partners, Sr. Director of Women's and Children's Strategy
"LMH is changing the way we get our health information."     - Elise Maxwell, OvaWoman

“The Little Mother's Helper decks are my favorite gift for my new mom friends. While the cards are full of really helpful information for new moms, what I really love is the conversations that the deck starts.  When I give LMH, it's a way of saying to my friend--hey, you can talk to me about any of this stuff too.  It's made us all feel more connected.”     – Brandi Olson

"LMH is the most impactful content and tool for understanding Postpartum Depression I've seen yet, and the design is perfect for todays mom." - Melissa Phillips, Avista Adventist Hospital, Marketing Director