No such time as spare time
No such thing as free time
No such thing as down time
All you got is life time
- Henry Rollins
These are words I've heard over and over the last couple weeks from friends, family and mother lovers as LMH landed in the hands of women and men around the globe.
When I look back at the last 365 days, they've been absolutely transformative and I didn't know what to expect. The outcomes have been incredible; and the feelings felt have been big and tender, vulnerable and real.
In all honesty, I can say 2015 was a WILD ride. Srsly. Wild.
It was one of the biggest years on my personal record, even though I'll never compare it to the mentally and emotionally exhausting years after my dad died and a love of my life died. And, I can't compare it to the years of being a midwife and the hard, and easy births I was part of. Those are different stories.
This year was wild and big, because I felt how much I give a massive sh*t about improving maternal health outcomes from an "on the ground" perspective and nurturing the growth of this community. This year was wild and big, and hard, because I learned a lot about asking and receiving help. This year was big, because finally, I feel like I am doing exactly what I was born to do in this lifetime and I'm really comfortable in my skin.
Alongside all the hard work it takes to do the work I love, and the constant hustle - I won't stop, can't stop, because this community is it. Improving maternal health is it. Building and expanding this business for you and future generations - it's everything.
In 2013-14, I knew what was possible - in my head. I didn't know how to execute fully. It took time, and research, to listen to myself deep enough to hear how I was going to help.
My mom was worried about my future. Sometimes people said I should consider quitting. But I knew in my heart I wouldn't stop. I'd make it work.
On Dec 20th, 2014, I sat on a plane bound for Colorado to spend the holidays with my family and read an intense amount of research on maternal health and postpartum mental health...and that's when I got "the download" on LMH.
From there, I started taking action. Daily action. And, LMH was conceived.
Highlights of 2015:
- With the help of a rad editing and peer-review team scattered across the country, we wrote LMH.
- With the help of this incredible rockstar community, LMH was born on Kickstarter. This was the light of my year. You are.
- The funding of LMH on Kickstarter re-wired my heart, reminded me "love goes a long way," and helped prepare my soul for the next three months. The next decade.
- After Kickstarter, the wild ride started with publishing deals, conversations with potential investors and broker firms, pushing myself to re-develop the business model and plan for growth strategically, sustainably, and wisely. I said, "Yes, please," and also learned when to say no. Everyday was a new adventure and I was learning to navigate new waters - it was hard.
- I stopped working with women one-on-one in October.
- In November, I realized I couldn't be an army of one CEO. With the help of an stellar design and developer team, legal team, and a lot of support from smart family and friends I've taken big leaps, and landed in a pretty sweet spot.
- We've pitched LMH to six innovative institutions that provide maternity care (aka hospitals & birth centers) and they love it. LMH is three months old.
- We re-established our mission, visions and values in preparation for our growth, which felt incredibly grounding; and helped me envision what we will accomplish in 2016.
- We went global. WHAT!?
- We shipped LMH on time. Phew!
- You thanked us, kept us in the loop, asked your questions, and told us to keep going. We delivered and we will keep delivering. Pinky swear.
This is what's in store for 2016:
- As we re-established our MVV's, watched LMH place herself in the right hands, we felt the inevitable and impending growth. In 2016, we will make some important (and crucial) hires.
- We will partner with projects that are fun, and the right fit for our family and community.
- Our mission changed from solely focusing on postpartum health, to providing tools for women from childbirth to post-menopause. We will do this through online and mobile apps, beautifully designed self-care tools (like LMH) as we strive to protect and preserve the wellbeing of strong mother's, healthy families and connected communities. Basically, we're getting down to business and there will be a lot of dirty handwork.
- We will push out LMH #2, on restoring your core and pelvic floor, and expand the LMH model.
- You'll see more content, and not just from me, from experts that span the gamut - body, mind, heart and soul. Experts who speak real talk and want to help improve women's health.
- There will be more opportunities to meet up, all over the country (and fingers crossed the world) with speaking engagements, workshops and retreats. It's really important to our growth that we show up, in person, to meet and engage with you more regularly.
That's the gist.
As we make these changes, I will keep you in the loop. It's exciting and my focus in unwavering on building a strong foundation to help women for generations to come.
Finally, tomorrow is my 40th birthday. Recapping the last year and setting stride into the next year feels just about right. My wish, my one wish, is that more women get solid and loving beginnings into motherhood over the next 10 years.
Thanks for riding with me on the tail end of my 30's. I hope in some small way I've helped you, because you've changed my life. For the better and brighter.
As the Kings of Leon say, "You've got to shine before you blow them away." Let's blow them away Mother Lovers, in this next decade. I am ready.
I love you with all my heart!